Never had many agency changes. Just a few.
Even in the early 90’s when everyone was jumping around.
However, it is not an easy task to summarize our longer professional life in a simple scroll.
It looks like nothing.

The anxietie of the first briefings are left out. The blank page fear.
The advice of the masters. Yes, I had them. To be silent and just listen.
Working all night long and still have time for a drink with collegues who become friends.
The joy of brain storming. Discussions with clients.
The ads dissected with a magnifying glass piece by piece.
The joy of opening a magazine or seeing TV, look at our ad and say “I did it!”.
Building brands, selling products and driving sales over the years.
The challenge of new consumer changes and client strategies. Thinking “what now?!”
Restarting, changing methodologies and adapting. Always forward. No fearing.

Always learning. With the eldest and the younger ones.
Always observing, listening and beeing updayting. Enjoying what we do.